HONDA CANADA - Honda Canada kicked off the 40th annual Canadian International Auto Show (CIAS) yesterday in an impressive way by winning eight different awards for its Honda and Acura brands from ALG and Canadian Black Book - all of which are testament to the quality, reliability and value that both the Honda and Acura brands deliver to Canadian consumers.
"Receiving these awards from ALG and Canadian Black Book for our most popular vehicles as well as our brands, truly reflects our commitment to providing consumers with a quality product with the best possible value available," said Dave Gardner, Vice President of Sales and Marketing, Honda Canada Inc. "We are committed to building on this recognition and continuously strive to achieve the same success throughout our entire lineup."
ALG Awards
ALG's Residual Value Awards honour the vehicles that are forecast to retain the highest percentage of MSRP after a three-year period for luxury brands and a four-year period for mainstream brands. Award recipients are chosen after a careful evaluation of vehicle criteria, including segment competition, historical vehicle performance and industry trends. This year's awards are based on 2013 model year vehicles. Awards are given in 22 vehicle segment categories and two brand categories (Mainstream and Premium). This year's winners include:
· Mainstream Brand – Honda
· Premium Brand – Acura
· Sub-Compact Car – Honda Fit
· Midsize Car – Honda Accord
· Minivan – Honda Odyssey
· Compact Utility Vehicle – Honda CR-V
· Premium Compact Utility Vehicle – Acura RDX
Canadian Black Book Awards
Canadian Black Book's "Best Retained Value Awards" are handed out in 19 categories, given to those vehicles which retained the greatest percentage of their original MSRP over the past four years (since 2009). In their 8th year, CBB's awards guide consumers who are looking for vehicles that hold their value best, thereby reducing the total cost of vehicle ownership...a critical consideration when purchasing a vehicle.
· Sub-Compact Car – Honda Fit
· Minivan – Honda Odyssey (runner-up)